

Award-Winning | Communications & JEDI Expert| Writer
Blaise The Trail Inc
Be Your Own
Captain Communicator
Featured Expert On
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Corporate Communications doesn't have to be boring...
Every organization has a story worth telling. My superpower is helping people discover they're already the hero of it
& ensuring the world sees it.
Specializing In
Leverage your brand language to tell your story with clarity, credibility, and impact. (websites, bios, policies & presentations etc.)
From internal messaging to press releases, and public engagement, I help you communicate with confidence.
Strategic guidance that helps businesses and nonprofits grow through partnerships, sponsorship, and purpose-driven results.
Advancing human rights and inclusive workplaces through strategic JEDI solutions, education, and policy development.
Blaise Hunter is a multi-award-winning communications strategist with more than 20 years of experience in corporate communications, broadcast journalism, media relations, public engagement, government relations, and stakeholder collaborations. She has built a career helping organizations navigate complex issues, strengthen public trust, and communicate with clarity, transparency, and purpose. From the newsroom to the boardroom, Blaise has advised senior leaders, collaborated with elected officials, government agencies, Indigenous partners, community organizations, and the private sector, and developed communications strategies that support organizational priorities while building meaningful relationships with diverse audiences. Her expertise spans strategic communications planning, media relations, crisis and issues management, conflict resolution, public affairs, reputation management, community engagement, internal communications, and event execution. Beginning her career as a broadcast journalist and news director, Blaise developed a strong foundation in storytelling, media relations, interviewing, and communicating complex information under pressure. She has since applied those skills across public, private, and non-profit sectors, leading high-profile initiatives, managing sensitive communications, and delivering campaigns that inform, engage, and inspire. As the founder of Footprints Infertility & Pregnancy Loss Support Society, Blaise has successfully led province-wide advocacy initiatives, built strategic partnerships, influenced workplace policy, and worked alongside healthcare leaders, government representatives, and community organizations to advance reproductive health rights and improve support for families experiencing pregnancy and infant loss. In 2022, she was selected to represent Canada at an international human rights summit in Türkiye, presenting to delegates from more than 50 countries and the United Nations on the role of advocacy, collaboration, and communications in advancing human rights. Blaise is also the founder and strategic lead of the Women of Influence Nanaimo (WIN) Awards, one of the region's largest community recognition events. Through strategic communications, sponsorship development, media partnerships, government engagement, and stakeholder collaboration, she grew the initiative into three consecutive sold-out events while strengthening community partnerships and generating meaningful support for local non-profit programs. Known for her diplomacy, sound judgment, and collaborative leadership style, Blaise excels at building consensus, navigating complex stakeholder environments, and translating technical or sensitive information into clear, accessible communications. She is passionate about public service and believes that effective communication is the foundation of strong organizations, engaged communities, and accountable leadership.

2019 Women of Influence Award
2020 Canadian Women of Inspiration Award

When We Influence As A Collective, We WIN
The WIN Awards celebrates the extraordinary contributions of women, non-binary, two-spirit, and gender-diverse leaders who are strengthening our communities through leadership, innovation, service, and advocacy.
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Starting in 2024, the gala has sold out for three consecutive years with 700 attendees, honoured more than 350 nominees, earned recognition as the Event of the Year across the Mid-Island, and become a tourism icon for Nanaimo. In 2026, two-time Olympic gold medallist Catriona Le May Doan headlined the event as the keynote speaker.
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More than an awards gala, the WIN Awards is a movement that celebrates character, leadership, and belonging while inspiring the next generation of changemakers. As well as raising awareness for reproductive health rights and acts as a fundraiser for Footprints Infertility & Pregnancy Loss Support Society.

Award-Winning Author
The human race relies on communicating to survive, yet we are horrible communicators. Every day we experience assumptions, conflict, triggers, and disconnect, but we never really hone our communication skills. Blaise Hunter, the author of Heroine: Embrace Your Flaws & Own Your Awesome (voted top 3 in Canada), takes you on a journey of becoming a Captain Communicator. Through this brave story of reflection, trauma-healing, and heroism you can learn how to:
• Reduce arguments and turn them into meaningful dialogues.
• Heal the internal wounds by taking control of our narratives.
• Speak the body's language.
• Become a universal translator.
"I can't help it if someone takes issue with what I'm saying or doing, but when they come at me, it is my responsibility to receive and respond with maturity, grace, and wisdom. This is how we stop the identity theft." – Blaise Hunter

For years, I believed motherhood would define my story. Instead, life handed me three miscarriages. Grief has a way of making you question everything. Your identity. Your purpose. Your worth. I found myself asking the same question so many people quietly carry: What am I here to create? The answer didn't come all at once. It came through heartbreak. I made a decision that changed the course of my life. If I couldn't birth the children I had dreamed of, I would refuse to let my purpose be buried with them. I am the proud mother of one incredible daughter, and somewhere along the way I realized she didn't just need me to tell her she could be brave, resilient, and courageous. She needed to see it. I decided I would become her hero, right alongside becoming my own. So I began birthing ideas. I wrote books. I started conversations that many people were afraid to have. I founded Footprints: Infertility & Pregnancy Loss Support Society so no parent would have to walk through reproductive loss alone. I became an advocate for reproductive health rights, speaking on national and international stages about dignity, human rights, and the power of compassion. Every project became another reminder that while some dreams don't unfold the way we imagined, new ones are always waiting to be born. My background in journalism taught me how to tell stories. Life taught me why they matter. For more than two decades, I've worked in communications, media, writing, and public speaking, helping organizations, leaders, and communities discover the story they were born to tell. Whether I'm crafting a brand, coaching a speaker, hosting a podcast, writing copy, leading a keynote, or consulting with organizations, my work has always centred on one belief. We are all creating something with our lives. Not everyone will write a book or build a nonprofit. Some people will raise incredible children. Some will build businesses, strengthen communities, champion causes, create art, or quietly change one person's life forever. Purpose has countless expressions. That belief eventually became the foundation of Blaise the Trail. It isn't simply a company. It's an invitation to stop waiting for permission and start creating the life you were meant to live. To become the hero of your own story instead of waiting for someone else to rescue you. Today, I continue to write, speak, consult, and advocate for people around the world. My greatest passion is helping others discover that their story, even the chapters they wish they could erase, can become the very thing that changes someone else's life. Because our biography doesn't determine our destiny. Pain doesn't get the final word. We're all here to create something only we can bring into the world. The question isn't What happened to you? The question is... What are you here to create?
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"Our biography doesn't determine our destiny. Though I have endured three miscarriages, I am not barren. I am continually birthing my purpose. It is my vision to see others fulfill their dreams as well."- Blaise Hunter
Blaise offers advice and expertise to people and organizations to help them improve their business performance in terms of brand identity and marketing strategy as well as keynote speech construction and helping clients write their books. Blaise draws from years of experience in broadcast journalism, public relations, and entrepreneurship.
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She is an award-winning writer who brilliantly combines her wit with her flare. She helps clients "Leverage their Brand Language" with creative copywriting. Blaise is a freelance writer turned multi-hyphenate CEO who loves showing purpose-driven entrepreneurs how to harness the power of content marketing. Through her trademark ‘strategic storytelling’ approach to copywriting and content creation, Blaise helps creatives, coaches, and founders launch impactful offerings that grow their audiences, attract the right people, and help them become go-to experts in their industry.
Are you tired of wanting to tell the world all that you do and have to offer but have no idea how to put it into words?
Share Your Story In A Memorable Way...
Enquire About Creative Copywriting Services
Blaise also developed the Signature Series called Birth Your Brand, Birth Your Voice, Birth Your Story & Birth Your Rights - Play it SMART when advocating for human rights. Click On The Images Below
Philanthropy
Award-Winning
Footprints is dedicated to bringing grieving parents together. This is a safe place to process, heal, share, and gather information on how to navigate through this journey. No longer do we need to feel ashamed or sit alone with our pain. We are all Mothers of Purpose and Fathers of Destiny. It is paramount to shed light on reproductive health. The mandate for Footprints is a two-part mission:
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1) Improve the systems on the frontlines to ensure parents get the proper care, information, and emotional support the moment their trauma happens. This includes handing out free mental health support bags worldwide. And work with governing bodies to create better protocols and procedures when handling miscarriages and loss.
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2) Create a world-wide support community to continue the efforts in bridging the gap with emotional and mental health in the following weeks, months, and years.
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Gender-inclusive best practices allow for integrating sexual or reproductive health topics to be standard dialogue in the workplace and in healthcare systems. It also issues an invitation for parents to feel comfortable and supported. We must advocate for the right to have access to safe, stigma-free reproductive health care conversations with our doctors, employers, and community. The goal is to normalize reproductive health and champion a culture of health, safety, and equity for everyone.
Footprints Memorial Unveiling
Oct 11, 2019

"Blaise Hunter's eloquent yet powerful presentation awoke a deep awareness within myself and all those present. She has poured her heart and soul into her book and the Love Yourself Challenge. This subject of self-esteem, self-love, self-care and nurturing are no longer hidden in the shadows to lay festering and unhealed. Blaise Hunter has cast a brilliant and poignant universal sunbeam upon the imperativeness of its dawn. Thank you for sharing your true authentic self with us and the world."
Jeanette Hunter / Elysium-Transformational Life Coaching
"Inspiring! Something both moms and young girls need to hear.
Blaise captivates people with her passion."
Julie Hutchison / High School Teacher
Blaise helped me so much with my brand identity and copy for my website! She was an absolute pleasure to work with on my full web development project and branding launch over a three-month period.
She was extremely professional, pleasant, timely, flexible, and was able to fully capture the vision of the project. She showed high attention to detail, she understood the energy and personality of my voice and the outcome was more than I could ever have envisioned. I thoroughly recommend Blaise if you are looking for content that will resonate with customers and create impact.
Karina - Consultant
Blaise is a powerhouse with a wide range of wisdom and expertise. Her human rights advocacy is a must-needed voice in today's world. Her workshops are unreal and our organization is deeply grateful for what we have learned from Blaise.
Paul - HR





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